Market trends for children’s and young adult books include
LONDON, Jun 01, 2021 (GLOBE NEWSWIRE) – According to The Business Research Company’s research report on the market for children’s and young adult books, children’s and young adult book companies are increasingly offering books based on popular video games. The growing popularity of video games ensures that books based on popular video game characters help children build interest in reading and telling new stories about their favorite video games. With the release of new games, there is also an opportunity for crossovers and a combination of the book and the video game to create a multi-faceted immersion. For example, popular book companies such as Barnes & Noble and Penguin Books have a range of books based on video games such as Pokémon, Super Mario, Angry Birds, Sonic, Daniel X, and others.
Companies in the young adult and children’s book market are focusing on offering personalized story books to create more engaging content and provide a better experience. Personalized story books are sold online and allow children’s names, addresses and preferences to be inserted into a storybook, and even allow the characters to look like children. These books are loved by children because they are specially designed for them and feature children or their friends and family as heroes in the story. For example, UK-based Bang On Books offers personalized adventure books for children in which they become the main character. It allows customers to choose from several different stories online before personalizing them with the child’s details and photographs.
The Business Research Company report titled Global Children’s and Young Adult Books Market Report 2021: COVID 19 Impact and Recovery to 2030 covers top children’s and young adult book companies, children’s books market shares and young adults by company, manufacturers of children’s and young adult books, children and young adult books market size and forecast of the children and young adult books market. The report also covers the global children’s and young adult books market and its segments.
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The size of the global children’s and young adult books market is expected to increase from $ 16.88 billion in 2020 to $ 18.2 billion in 2021 at a compound annual growth rate (CAGR) of 7.8%. The growth is mainly due to companies reorganizing their operations and recovering from the impact of COVID-19, which previously led to restrictive containment measures involving social distancing, remote working and the closure of business activities that have resulted in operational challenges. The market is expected to reach $ 21.95 billion in 2025 at a CAGR of 4.8%.
Asia Pacific is the larger region on the world market for books for children and young adults, 34.4% of the total in 2020. It was followed by North America, Western Europe and then the other regions. In the future, the fastest growing regions in the market for books for children and young adults will be the Middle East and South America, where growth will be at the CAGR of 13.0% and 9.7% respectively during 2020-2025. These will be followed by Africa and Eastern Europe, where the markets are expected to grow at CAGRs of 8.8% and 7.0% respectively.
The global market for children’s and young adult books is concentrated, with a few major players taking control of the market. the top ten competitors on the market composed of 60.98% of the total market in 2020. The major market players are The Penguin Random House, Hachette Livre, Holtzbrinck Publishing Group, HarperCollins Publishers, Scholastic, Phoenix Publishing & Media, Inc., Simon & Schuster, Oxford University Press, McGraw-Hill Education and Bonnier Group.
Global Children’s and Young Adult Books Market Report 2021: COVID 19 Impact and Recovery to 2030 is one of a series of new reports from The Business Research Company that provide market overviews, analyze and forecast the size and market growth for the entire market, segments and geographies, trends, drivers, restraints, revenues, profiles and market shares of major competitors in over 1,000 industry reports, covering over 2,500 market segments and 60 geographic areas. The report also gives an in-depth analysis of the impact of COVID-19 on the market. The reports are backed by 150,000 datasets, in-depth secondary research, and proprietary information from interviews with industry leaders. A team of highly experienced and expert analysts and modelers provide market analysis and forecasting. The reports identify major countries and segments for opportunities and strategies based on market trends and approaches of major competitors.
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